ALAN SIEGE, SBMC

ALAN SIEGE, SBMC

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Tips and Free Resources

Getting Paid Tips

Nine Tips to Make Sure You Get Paid for Your Work All of us depend on client/ customer payments to pay our bills and maintain our standard of living.  Here are 9 Tips to consider so you get the money

Alan Siege June 16, 2016 Tips and Free Resources Read more

Create a Good Business Story

Who is the Hero? It is NOT Your product or Service; they are minor characters The Victor is ALWAYS the customer He or she triumphs over the issue with your (company’s) help What emotions are influencing your hero?  Is he:

Alan Siege June 16, 2016 Tips and Free Resources Read more

It’s not just WHAT you write – It’s HOW you write it

In my work as a writer of different kinds of material for my clients, I have come up with SIX points that I think you should consider BEFORE you draft any kind of written communication. What is it that you

Alan Siege May 4, 2016 Tips and Free Resources Read more

Using Storytelling to Strengthen Your Marketing Message and Get More Customers

I want to invite you to attend the Trade Brooklyn Show, the largest b2b FREE trade show in Brooklyn. Trade Brooklyn is about bringing together many opportunities for business growth by bringing together premier businesses from Brooklyn, the adjoining boroughs

Alan Siege April 1, 2016 Tips and Free Resources Read more

What do you do? SO WHAT?

I’m going to crack a few eggs here. Upset the apple cart. Throw you a curve ball. I’m going to challenge you on how you talk about your business Here we go: (with a little assistance from Guy Kawasaki,) Most

Alan Siege February 26, 2016 Tips and Free Resources Read more

Are You a Purple Cow?

Wait, a Purple Cow; no such thing and why would I want to be one? Well, there IS a kind of cow that’s Purple, and you REALLY DO want to be one. As this concept comes from mind of Seth

Alan Siege November 30, 2015 Tips and Free Resources Read more

What Story Defines Your Company?

When your company is associated with an archetype—a universally recognized character or ideal— it will be much stronger Archetypes show up all the time in classic forms of storytelling, so you need to think about: What stories define your company?

Alan Siege October 25, 2015 Tips and Free Resources Read more

Five Top Tips for Successfully Profiling Your Competitors

As my blog readers know, I usually produce my own content.  This time I decided to send you an article from Marketing Profs, on a topic NO ONE can ignore.  Five Top Tips for Successfully Profiling Your Competitors by Julia Cupman  –

Alan Siege October 22, 2015 Tips and Free Resources Read more

Branding and your business story – a podcast

In this podcast I recorded earlier this year with the Manhattan Chamber of Commerce, you can hear more about how a powerful story is essential for your branding.

Alan Siege September 3, 2015 News, Updates, and Articles, Tips and Free Resources Read more

How to run a successful business – a video

In this workshop, I focused on elements that are key to every successful business. Enjoy – and let me know if you have any questions or comments!

Alan Siege September 3, 2015 Tips and Free Resources Read more
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