The four elements of entrepreneurship by Seth Godin Are successful entrepreneurs made or born? This question is very similar to the “Are leaders made or born?” In the case of the former, I think Seth Godin makes a very important
Why do customers buy from you? Because the service sounds good? Because the product looks nice? No. They’re buying the future, not the thing itself. I buy bread so I can enjoy it later with jam. I think it’s safe
In this workshop, I focused on elements that are key to every successful business. Enjoy – and let me know if you have any questions or comments!
I make a point of collecting good sources of information and/or services that are free or at low cost. Here are some of my latest finds. NYEnterpriseReport.com – NYC focused magazine w/ good articles – Subscription SethGodin.com – Marketing Guru